Activision is considering selling its game cinematics c

cinematic

said:

Activision is considering selling the kinematics of their games as movies

said:

"We have this great hour and a half of video you would like to put at your disposal for 20 to 30 dollars" in the words of Bobby Kotick.

said:

Bobby Kotick, CEO of Activision Blizzard

said:

Activision CEO Bobby Kotick thinks that if take out all the cinematics of StarCraft II, the join and put them on sale for 20 or $ 30, could get a lot of users buy it.

That idea has been unveiled at the conference Merrill Lynch Bank of America Media, Communications & Entertainment in California, stating that it is "likely" to be carried out sometime during the next five years.

Kotick gives an example of Starcraft II and his followers: "We have this great hour and a half of video you would like to put at your disposal for 20 to 30 dollars. Would have the best opening in a weekend compared to any film, "he says.

Consider this new more profitable business model than that used by movie studios: "In the next five years are likely to see us do that, you can be in a partnership or alone, but there will be a time that takes advantage of the relationship we have with our audience, give them something that is really extraordinary and consume it through us rather than the classic distribution in rooms. "

Source

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