Internet Advertising: New campaign faceboom.

BBDO advertising faceboom Wall faerman prnbrand elmurode.com

Creative campaign developed by PRNbrand.com in conjunction with BBDO Argentina to promote the book "Faceboom, the new facebook mass phenomenon" by Juan Faerman published by Ediciones B.
As a new ingredient in the marketing campaign for the book, PRNbrand.com in conjunction with creative agency BBDO Argentina, implemented a new digital campaign, under the concept "on Facebook and pagers are not ... Faceboom brings you" created a website, called elmurode.com. This is based on a new platform with a similar style to your website developed last month by PRNbrand.com .

The promotional site, allows visitors to participate by leaving a message on the wall of the character shift that is changing every day. The novelty does not end there, users can log on with your own user of Facebook and so share with your friends on their walls the comments left on this site.

The book went on sale the first week of September and to date only received 600,000 visitors from becoming a success online.

This website was launched on 06 October, with the wall of Palermo, of course, the famous Judge Elsa Rosa Parrilli.

To view the site and leave a message on the wall the day visit: http://www.elmurode.com http://www.elmurode.com

Credits
Original idea (campaign): BBDO Argentina
Design and Development (campaign): PRNbrand.com

Editorial: Ediciones B
Author (book): Juan Faerman
Web Design: PRNbrand.com
Cover design: La Seleccion
Original Idea (Book): Concept