The newspaper La Nacion fault lies and commercial loyalty

nation sphere todosputos

The newspaper The Nation, yesterday, in an article on the distribution of government advertising, which mentions the daily Financial Field and Buenos Aires Herald, data distorts, deceives its readers and reveals a clear malicious intent.

It does in several passages. It is curious, for example, cite this publishing company as' Group Vignatti "methodology that is not used to refer to himself or the daily Clarin. Why not say Saguier Group? Noble Group Or Magnetto? It seems, a priori, an action for inducing negative sustain their lies.

In addition, severely distorts the numbers refer to the circulation of this newspaper. Simula unaware that printed copies Financial Field in six parts of the country: Buenos Aires, Neuquén, Rosario, Córdoba, Resistencia (Chaco) and Mendoza.
Would be bad business, an irony in the case of half tied to the economy and finance, if we had six printing plants to edit, daily, only 13,600 copies and entered the item.

It's a devious lie that serves no informational purposes but is intended to try to commercially and economically damaging to our newspaper because, as is known in the publishing business, advertisers take into account the movement of each medium when distributing their guidelines.

Seen this way, the daily La Nación contempt and lack of business ethics to it without scruple.

Through these pages, which are several times more daily readers than The Nation states in its hackneyed fable intimidates the "Group Saguier" if the error was in good faith-which, at first glance, does not appear to-point statistics (if any) on which it relied, as this newspaper never gave their circulation data to the IVC or any other public entity and / or private.

When the group landed business with the acquisition of Federal Capital Financial Field, we said that not one of our interests to confront the companies with which, honestly, compete. It is corporatism, we are confident that bids unworthy, with bad gear, distort journalism and contribute to damage the credibility of the media.

As for government advertising, a subject on which we will return in future editions, there is a mathematical error contests the objection, the percentage that is attributable, in whole, financial sector and the Buenos Aires Herald, equivalent in proportion to the incidence of both media on the general circulation of national newspapers.

So in an effort to believe that it was a mistake, ask the newspaper La Nacion and in particular the chairman of its board, which come publicly to correct the false information published in yesterday's edition.


SOURCE: http://www.ambito.com/noticia.asp?id=564865

Greetings!